Let’s create product fact sheets (also called product briefs) and white papers that are not only full of critical information but also are visually fun to read.
As a long-time executive for tech companies, I have experience taking a concept and turning it into a bona fide white paper. White papers are typically used to either educate a target audience on a specific topic or to present information for approval to develop it. Here is an example of what I recently created:
A white paper to develop a cloud-based remote file redirector on embedded, intelligent IoT devices
Product fact sheets are short, usually one to two pages, that describe the product, clearly demonstrate the benefits, briefly describes how it works, contact information, and summarizes pricing and editions. Click to view a draft product fact sheet (notice the amount of color) of a to-be-released software app:
Product overview for the Spresso iVersionIt app being developed and supported by Leading Software Maniacs
CONTACT KEN ON FACT
SHEETS & WHITE PAPERS